Samsung and LG have shipped 66.8M flat panel TVs in 2010

LCD displays specific market researcher Displaybank has reported LCD TV market in 2010 grew 31% Y/Y to 187.9M units and PDP TV for the same period grew 29% to 18.24M units. Samsung Electronics and LG Electronics shipped 66.8M flat panel TVs combined to comprise 33% of the total flat panel TV shipment in 2010.

Here are some of its finding:
Looking at the LCD TV shipment by maker in 2010, Samsung Electronics shipped 34.2M LCD TVs to be ranked in No.1 position followed by LG Electronics and Sony with 23.2M and 21.6M units shipped.
LED LCD TV shipment in 2010 recorded 37.5M units to represent sharp growth recorded each quarter.
On LCD TVs shipped in the fourth quarter of 2010, the share of TVs with LED BLU comprised 29% such that 3 out of 10 LCD TVs were LED LCD TV.

Displaybank pointed out the main reason of flat panel TV market growth in 2010 as the sharp growth in domestic Japanese market through the Japanese Eco Point policy and others such as: shorter TV replacement term (past CRTs: 10 years, recent FPD TVs: 5-7 years), Rapid decrease in FPD TV price, Rising number of TVs per each household (increasing demand for second TV), Government support policies from each country (China's consumer electronics subsidy program and Japan's Eco Point policy, etc.), and Transition towards digital broadcasting.

Jusy Hong, senior analyst at Displaybank noted "TV market in 2011 will see transition from advanced market to emerging market that the Y/Y growth rate is expected to diminish. Flat panel TV market for 2011 is expected at 233.08M units which is expected to record 13% Y/Y and among these, LCD TV would grow 15% Y/Y to 215.38M units and PDP TV would decline 3% Y/Y to 17.7M units."